Skill Development

E-Commerce

Launch and scale profitable online stores.

Hands-On Practical TrainingCertificate on Completion

Weekly Outline

Introduction to e-commerce, e-commerce business models, online marketplaces, product selection, target audience, and e-commerce platforms.

Online store development, product listings, categories, pricing, inventory management, shopping carts, and payment methods.

E-commerce marketing, SEO, social media marketing, email marketing, paid advertising, customer engagement, and conversion optimization.

Order management, shipping, customer support, analytics, store optimization, and e-commerce business strategies.

Weekly Assessment

An assessment is conducted at the end of every week to evaluate concepts and practical skills covered during that week.

Final Assessment

A complete E-Commerce project covering store setup, product management, payment integration, marketing, order management, and business strategy.

Skills Developed

E-commerce fundamentalsE-commerce business modelsProduct selection and market targetingOnline store developmentProduct and inventory managementShopping cart and payment integrationE-commerce SEOSocial media and email marketingPaid advertisingCustomer engagement and conversion optimizationOrder and shipping managementE-commerce analyticsStore optimizationE-commerce business strategy

Learning Outcomes

Understand different e-commerce models and platforms.
Select products and identify target customers.
Set up and manage an online store.
Create product listings and manage inventory.
Configure shopping carts and payment methods.
Apply SEO and digital marketing strategies to an online store.
Manage orders, shipping, and customer support.
Analyze store performance and optimize conversions.
Develop and implement a basic e-commerce business strategy.
Build and manage a complete e-commerce project.